About us

L‎Welcome to Barudaan, where we believe in “Elegance in Every Thread.” What began as a humble online endeavor in 2015 has blossomed into a full‑scale fashion brand launching on the ground in 2025—a decade‑long journey fueled by passion, perseverance, and a steadfast commitment to making refined, modest fashion accessible to everyone.

‎From the start, Barudaan was founded with one clear mission: to launch women’s, men’s, and children’s pret wear that perfectly balances refined taste and everyday wearability. Offering something for every mood, occasion, and aesthetic preference. Whether you’re seeking effortless daily outfits or elegant statement pieces, Barudaan delivers a seamless blend of eastern and western aesthetics, always grounded in modesty and grace.

‎Our slogan—“Elegance in Every Thread.”—is not simply a tagline; it is our guiding principle. Every seam, every fold, every design decision is made with intention. We believe elegance is not defined by extravagance, but by thoughtful craftsmanship. Most importantly, elegance should be accessible to all, without compromising integrity or affordability.

‎Our fashion philosophy centres on the impeccable fusion of tradition and trend. We merge eastern heritage and western silhouettes to craft looks that feel both familiar and fresh. Keeping modesty at the core, we design pieces that don’t sacrifice style—flowing kurtas with modern tailoring, tunics with clean lines, silhouettes that respect tradition while embracing contemporary sensibilities.

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Better together

‎Women’s casual and luxury unstitched collections—relaxed essentials, refined ensembles, and everything in between.

‎Men’s pret—clean, polished cuts suitable for both casual and semi‑formal wear.

‎Children’s ready‑to‑wear—age‑appropriate, playful designs crafted with modesty and comfort in mind.

Stories Never Forget

At Barudaan, our core guiding principles remain unwavering:

‎Inclusivity: fashion that embraces women, men, and children alike.

‎Style range: spanning from everyday casual wear to high-end unstitched designs.

‎Ethical affordability: fair pricing rooted in responsible sourcing and efficient production.

‎Cultural fusion rooted in modesty: designs that honor heritage while reflecting modern sensibilities.

‎We are more than a clothing brand—we are a community devoted to promoting confidence, dignity, and self‑expression through style. When you choose Barudaan, you join a movement that values creativity, consciousness, and refined design.

‎Thank you for being part of our evolving story. Here’s to many more years of integrity, elegance, and grace. At Barudaan—where elegance truly lives in every thread.

Spirit of collaboration

‎In the early days, Barudaan operated solely online. Navigating the challenges of sourcing fine fabrics, refining fit, building trust, and gaining visibility taught us invaluable lessons. Season after season, we honed our understanding of fabric textures, construction techniques, and design nuance—always aligning with our values of modesty, inclusivity, and accessibility.

‎Then, in 2025, we proudly launched our brick‑and‑mortar presence. This milestone invites clients to feel our fabrics, try on curated pieces in person, and receive personalized styling guidance. Yet even as we step into a physical space, our online spirit remains vibrant. We continue to deliver the variety, convenience, and inclusive access that defined our digital beginnings.

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OUR CUSTOMER , OUR LOVE